Our client, the leader of an institution responsible for economic strategy and coordination, sought to showcase their country’s economic reforms and attract foreign investments at the World Economic Forum Annual Meeting in Davos in 2024. We developed a comprehensive strategy to ensure their participation was impactful and aligned with the country’s strategic economic goals.
Our approach included detailed planning, coordination with key government agencies, and co-creation of impactful economic communication content with a focus on the country’s ongoing economic reforms.
We also provided on-the-ground support, managed media and key stakeholder communications, and helped ensured a packed agenda of high-impact meetings and sessions.